2020-03-12T14:52:23+01:00
Mar 12, 2020
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1 min read
A striking photography essay from Jo Tuckman with photography by Diana Bagnoli at The Guardian about an area in Mexico where “Coke has become a key part of indigenous ceremonies as well as a staple source of hydration”. Read the full essay here
The story of how Coca-Cola became so deeply embedded in this verdant land of age-old traditions and minimal disposable income goes back to the 1960s when local indigenous leaders, with state backing, began accumulating power in religious, social and economic spheres. This included taking control of the concessions for the distribution of Coca-Cola and, initially, Pepsi too.
(Via Kottke)

Authors
Wouter Van Rossem is a researcher on the intersection between social science and computer science. He previously worked on the European Research Council (ERC) funded project, Processing Citizenship, where he investigated how data infrastructures for population processing co-produce citizens, Europe, and territory. He completed his PhD at the University of Twente in the Netherlands and is still working on publications stemming from these impactful projects. In addition to his academic pursuits as a PhD at the University of Twente in the Netherlands, he brings a diverse background as a software engineer, having worked in various companies and at the European Commission’s Joint Research Centre in Italy. His diverse background, spanning both theoretical and hands-on knowledge, reflects his keen interest in exploring the intricate interconnections between technology and society.